Systematizing Your Coaching Business Or Marketing Agency To Automate Your Fulfillment & Operations

All right what's going on everybody it's Josh here founder of executive stride in today's video we're going to be talking about systematization having a good fulfillment process how to actually deliver for your clients how to make sure all your operations are you know strategic and step one step two step three and let's get right into it [Music] here is an example of our stride action blueprint so this is the actual roadmap that we take our clients through in order to get

Them from you know for example zero to 100K plus per month for their coaching business their marketing agency uh software company whatever the case may be if they sell courses we help them do that info products all that good stuff now what the reason why um we map everything out is because we follow a very strategic systematized process everything needs to be systematized now you don't need to have this huge system right from the get-go before you start actually selling delivering

Results improving the back end improving the service working on everything for that whole process we call that getting beta clients testing everything out is say if you have a new offer a new product or a new service that's 100 okay but as you're testing as you're iterating your process you're getting feedback from the actual Market you want to start developing things that people need and building stuff people need while we're moving stuff they don't need you want to remove all the

Extra fluff you don't want to have um you know just think like a bunch of stuff people actually don't need Only The crucial things that they need to get the desired transformation all right so uh that is you know what we do in our program we un like these YouTube videos we do give a lot of free value but within our program everything is a lot more systematized you can get the exact information for you know all our exclusive information we

Get our coaching and mentorship as well as our done for you side of things already built systems all that good stuff but as well as access to our team but um here is an example of of our system one of our systems this is the overall stride strategy we have different flow charts and systems and and Sops for things like any anything along the lines of Marketing sales uh operation admin hiring recruiting Etc and you can see that it's very very

Mapped out in detail every single thing is detailed to the time frame the exact you know if this then that so if they have this you know if this is correct in this step if they've already done this then move on to the next step if not then do this so for example pick a niche if they already uh you know pick a niche fill out our foundations worksheet identify a problem that Niche has do you already understand the market if

Not then you're going to take 1 to 14 days to conduct Discovery interviews to learn about the market if yes then you continue and you can see this pattern throughout the whole chart now our already did a in-depth overview it's about a 15 or 20 minute video of this full entire chart so I actually go through our process step by step so if you want to see that video I'll leave a link to that in the description below so you can

Watch that after this but this is kind of a video just talking about why we have this and how it's helped us how it's helped our clients achieve success get for us to get more uh testimonials more wins and you know helps our back end fulfillment team and everything just make things a lot more easier so then we can focus on uh sales and scaling and making sure our clients get good results so it all it's like a flywheel effect you

You sell something to the market is if there's a need you have a claim you sell to the market and then you you know you have your betas or you're getting clients whatever you're testing you're iterating you're constantly in this this Loop of communicating to the market getting feedback seeing what they need seeing how it works seeing what doesn't work and you're developing a protocol you know a system um of getting from point A to point B and point B may

You know shift and change and you may say okay well actually to get the point B they don't need this or they do need this there are actually Point C is better or whatever so that is kind of how we do everything uh this tool right here that we use to build this chart is a tool called Lucid chart I'll leave a link to that as well but you can use different tools we sometimes use one called Miro it's a very

Similar type tool uh like a whiteboard Tool uh flowchart tool whatever you want to call it and we map out time frames we we really want to cover everything now what this does is it allows us to account for many different situations our specialty is working with coaches Consultants course creators really any B2B business but like those three businesses Consultants like that is what we do like we ran marketing agencies we run a marketing agency we run a coaching Consulting business

And so that's like kind of our bread and butter and those people our system just to be honest it works the best for we do work with like SAS companies and and stuff like that so maybe in the future our process will be even maybe more inclined for them who knows or other businesses but as of now it's that's who we get the best results for we do also have SAS clients and and other B2B clients but but uh you know

Obviously when you're working with a few different niches or kind of uh or even just in one specific Niche you're gonna get people and clients at different stages so you need to understand what to do in different scenarios and that doesn't just come like you don't just sit down before you go to the market and you map everything out and you're like this is what it is because you don't know so you have to actually go and get the feedback you

Have to take action and get real life feedback real life uh you know experiences you can't just go off what you think because what you think actually isn't always what the market will dictate is true all right so you may that's this is how people get stuck in you know building this project or building this software or whatever and spending tens and thousands or even hundreds of thousands even sometimes millions of dollars in development but they never actually go to market

Or they never you know actually get uh get anything out there so you want to start with minimal viable offers minimal viable products or softwares MVPs and then you you really want to get that uh you know the the feedback from the market until you can you know attain product Market fit product Market fit is basically when your product product fits with the market the market likes it it's your and the economics are correct so your get your whatever amount of

Money you're spending on marketing whether it's ads or you know virtual assistants a growth team uh growth Specialists whatever you're spending that money and you're getting a good economic return so that comes down to how much are you pricing what's your pricing structure is it a monthly thing is it a yearly thing is it a one-off is it whatever the case may be um so you want to make sure you're getting a good economic return you're paying your sales rep Etc

And the the the market actually likes a product and not only that not only because it's very it's always for me it's always been very easy to sell stuff after uh I got done with door-to-door sales you know it wasn't easy at the start but once I learned sales I could sell anything the whole issue is you want to make sure you're selling something that's good something that's well tuned and uh well-tuned oil uh well oiled machine and that takes time

You know you can't just go anywhere and some people have stuff that doesn't work there's a lot of different companies that just don't get the like great results you know so that's where once I've learned sales on like mastered sales uh well you're you're never fully Masters uh something you're always you know improving every day but I got to a competent a very highly competent level of sales I realized that I if I devoted all my time and energy you know

A lot of it to actually making sure you know fulfillment and back-end and driving or client results that's uh that's one of the key things that would differentiate us and allow us to scale so we don't reach a bottleneck where we can't onboard more clients because there's not enough uh fulfillment systems already built whatnot so this is one of the things that we do to combat that um you know we have flow charts and just different things to move our team

And our clients through the full process to get desired results we do these type of things like this sort of chart for prospecting for hiring for um you know for really any major thing in the business we have systems already pre-built and we're always iterating them you know this system right here as great as it is and uh definitely watch that video I mentioned because we go in depth and walk you through the exact process it's it's going to change because

The market is always changing yes there's a lot of fundamental principles that are Universal and that will be here forever you know stuff that all like marketing principles that are that are you know basically will last uh you know for the uh for infinite amount of time um but you know different different platforms arise different strategies die down so we teach our clients and we Implement for our clients not just tactics or like a one-off marketing strategy we build a fundam

Like a strong foundation for their business that will last a test of time and no matter what platform comes or goes down the the fund it the foundational principles are already laid the copywriting the what like all these different things the assets are built they just kind of need the format may need to be changed or may need to be iterated upon or maybe new things need to be built all right so this is just kind of a overview of why

You need to really systematize your business now if you're just getting started folk don't put all your time and energy into this until you're actually starting to go out into the market that's the first step and if you need help getting into the market and penetrating a new market quickly as as quick as possible really you want to fail as quickly as possible so you can learn because you're going to make a lot of mistakes if you're just working on developing

Something you then like after a year you take it to Market you're gonna fail a lot is going to really you know take a toll on you because you work so long and you're gonna have to change things and maybe you built so much and you don't have to scrap the whole thing and build something new so you want to get a market as soon as possible get Market feedback see what the market actually wants build as you're you know getting

This feedback and that's how you become the best in a specific Market that's how you dominate a specific Market there's a lot of opportunity right now in the online space and marketing agencies Tick Tock agencies e-commerce agencies coaching courses Consulting all this stuff you really do need to have a proven plan and a proven process if I could restart five years ago I would have just you know went found the most credible person who uh who who's just completely killing it

In that field and just you know followed exactly what they do pay them exactly whatever it is take their highest ticket program that's what I would have done I didn't initially do that so we you know I've taken a lot of high ticket programs and courses and Co and uh masterminds at at this point but if I did that right from the get-go I'd probably be a lot further in my you know Journey but you know there but I just you

Know spent a bunch of time figuring out the process myself and you know that it just took a lot longer so it's just that's why people say it's simple but it's not easy you know there's a lot of failing and whatever like yes just yes it comes sometimes you can just do take action but also having a proven process a proven strategy a proven system is very very important too all right guys so if you got any value from this then

Make sure to like this video comment down below as well like I said I'm Gonna Leave a link to our actual uh stride action plan blueprint overview and walk through where we walk you through this whole flow chart and uh if you have any questions or you know uh suggestions on other videos to be made leave them in the comments below make sure to subscribe and turn on those notifications because we upload every single day as well as check out our

Other social platforms I'll leave a link to those as well in the description we're constantly uploading free value free content and if you want exclusive behind the scenes stuff exclusive trainings and scripts and templates then make sure to check out our free Facebook group and our free stride community so you can find that at stridecommunity.com I'll leave a link to that below as well and lastly if you want our help if you're like hey I want or if you want to

Learn about what we do to help clients go from zero or 10K or 30k to 100K plus per month whether you're a coach just starting out you have a course or a program or you're a marketing agency selling email marketing services or Tick Tock ads or whether you run out only fans agency whatever the case may be marketing coaching you know whatever if you want to learn about that how we help our clients and how our whole system behind the scenes

Type stuff then make sure to fill out a quiz an application down below executivestride.com forward slash quiz I'll leave a link to that and you'll either speak to myself or one of our growth Specialists from our team or we'll walk you through our whole process and see if it's a good fit we're you know there's no hard sale or anything like that literally we only want to work with people who genuinely we could help and genuinely would benefit from working with

Us if it doesn't make sense then we're not going to want to work with you we'll we'll give you some information like hey here's what I would suggest from my expertise if I'm speaking to you I'll be like hey this is what you should do same as our growth specialist they're very knowledgeable as well but uh we only want to work with people that it's really good fit at this point because we just don't want to take on people that isn't

A good fit that's what that once you start uh developing a really good process and you're getting a bunch of clients a bunch of leads you're going to be a lot more selective with who you want to work with um if you're not already there already there already alright so that's where we want to get to get you um and yeah that's pretty much it guys so uh once again my name is Josh founder of Executives try it and I will

See you in tomorrow's video have a great one