Solving Product Market Fit For Your High Ticket Coaching/Marketing Biz Josh Pocock Executive Stride
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2,896 wordsThere are six transformations that need to happen in your business if you want to play at the six figure plus per month level [Music] introducing our thesis for this training this is the scientific method to engineering a highly profitable sales machine that allows you to scale to 100k plus per month in 12 months or less without hiring any external agencies wasting money on ads or doing a single cold call and with 60 to 90 percent margins and no we're not joking
Let's show you how to get this done and the steps that need to get put in place to build this fully fledged machine the first step is to solve for product market fit before you ever set foot on the gas pedal and accelerate your stride you need to prove that your solution slash service has a need in the marketplace you don't just want to go out trying to sell something that no one actually has a need for or try to build
Something that people don't actually want if you ignore this step your probability of successfully hitting your revenue goal plummets and your outbound initiative may end up like all the other failed marketing experiences you may have tried in the past to achieve product market fit you need to solve for a few key variables in a specific order we have the first step which is niche a specific group of people who have a specific problem and who are in specific circumstances next step
Is transformation slash claim this is the promise made to the niche then we have the third step which is price the price that the niche is willing to pay to have the promise fulfilled or the transformation realized fourth step is mechanism the mechanism used to deliver the promise or transformation the fifth step is traffic the traffic and conversion mechanism used to get the mechanism in the hands of the niche that can be anything from social ads facebook youtube twitter to outbound
Prospecting cool calling all that stuff and we cover all that once you solve all five of those steps in that order you will have solved for product market fit the reason why most entrepreneurs fail is not because they are unable to find niches create mechanisms price products properly or market but because they are doing these activities in the wrong order and they run out of money before the profitable unit case is solved so we get really really targeted with all this
We give you something which is called the business foundation's workbook and this is where you write your foundational copy and you focus on one niche and develop messaging around the transformation what are the pros of focus high quality offer targeting and solving your prospects specific challenges is much more effective than simply providing a laundry list of solutions for generalized business owners unwavering focus will make your solution the best or the only option for your niche less competition focus is a challenge
For larger companies attention spread across multiple projects causes blind spots strategically capitalizing on a competitor's blind spots enables you to operate in a low competition environment messaging and market excellence with focus and specificity you create laser targeted messaging that resonates with your ideal prospect resulting in higher click-through rates higher lead conversion rates for lower cpd cpl and cpm etc cost per demo cost per lead all that good stuff and an improved marketing roi unfocused marketing is ineffective marketing sales and conversion
Optimization so to maximize performance of funnels and sales people target one person and deliver one offer sales people become exceptional and conversion rates soar when activities are all focused around one objective and industry authority competitors back off when they see your companies laser focused they know that they can't beat you so they find a more penetrable niche state your assumptions in the business foundation spreadsheet conduct interviews and sales calls to validate those assumptions anytime you're hopping on a sales call or
Marketing to someone you always want to be cognizant of their current situation and their desired situation and then there's going to be hurdles and problems each step of the way that you need to help them overcome that is what your mechanism does the mechanism bridges the gap for the transformation the harder problems you can solve where there's a huge need will be directly proportionate to how much you can get paid if it's a big need they're going to pay you a
Lot more or a lot more people are going to want it keep in mind we're doing all of this before we actually build the mechanism a few questions that you may have what is product market fit consider the degree to which a product satisfies a strong market demand it's the first step to building a successful venture in which the company meets early adopters gathers feedback engages interest in its product you need to validate your niche the transformation they want your offer
And your marketing strategy to solve for product market fit the best and most time effective way to do this is with executive strides innovative systematic process can i switch my niche well yes of course your niche is a work of progress and continues to evolve and change as you dig deeper and collect more data don't worry about locking yourself into any direction or niche the most important thing is to get started is my niche good a good niche choice has a
Clearly defined icp ideal customer persona and problem that you've got some level of expertise regarding your prospect's challenges and desires your prospect is aware of their problem and may have tried some other programs or solutions but with little success plus your niche has a budget can i target more than one niche you can attack multiple niches but you need to sell for product market fit for one niche at a time we recommend you focus initially on just one niche who does
This foundational copy and the business workbook well this task can't be outsourced it must be done by the founders execs and people who actually know the business best and where is the business foundation's information used everywhere from marketing to sales vsls advertisements sales decks investment decks after you determine your niche you'll need to work with a few clients until you get them results you need to identify the root concept and theory pertinent in helping your clients achieve once you have developed
Your proof of concept you can build an applicable mechanism and mass market it to others who want similar results don't waste valuable time replicating same efforts again and again creating a mechanism strategy with proven processes that work for different clients in the same niche is the ticket to scaling and growing your business when you are consistently able to get clients in your niche results there is always a proof of concept upon which to build a mechanism and believe me when i
Say that there is a shortcut and an easier way to all of this it's with mentorship from somebody who has a proven system and who has actually done it if you wanted to explore the greek isles would you buy a boat and set sail with no training and no map not even a seafaring pirate to guide you success rate of mentored businesses compared to those without a mentor is surprising to many people in a survey of 200 businesses 92 percent said
Mentors directly impacted their growth and the survival of their business mentors have always been there and have successfully done what you're trying to do why would you try to start your own seven-figure business without a mentor or a proven system i've been through over three hundred thousand dollars in training wasted tons of money on dumb ideas made bad hires rented out of office i didn't need and have undersold myself i've read hundreds of business growth books and burn time i will
Never get back figuring this out this is where the stride accelerator comes into play the stride accelerator is an executive coaching and training program it really encompasses the best of all worlds mentorship mastermind done for you templates tools software and much more so click the get a price button below this video now take the quiz and apply today at executivestride.com forward slash quiz i look forward to seeing you a part of the executive stride family in the winner's circle where we'll
Help you accelerate your stride it's time to make it rain book a call down below talk soon hey what's going on everyone hope you're all having a fantastic day for those of you who don't know me my name is jacob snitman i'm the founder and ceo of abc marketing solutions and a broker within the burke financial mortgage group now for anyone who's worked in either my industries i'm sure you're very familiar with how stressful things can be how competitive the market
Is and quite frankly how hard it is to generate some new business for yourself so that being said i'd like to give a huge shout out to josh's team for being able to do exactly that i originally employed their team actually back in quarter four 2020 uh to scale both of my businesses and since the first week of campaigns after we've onboarded they have consistently been able to achieve at least 10 booked appointments on my calendar for each of my businesses
Every single week for the last six months now not only has this completely scaled my revenue but it's also a that helped me better service my clients by giving them more time to focus on their individual needs and b focus on other parts of my business knowing that my lead generation is being completely taken care of and in good hands two other really cool things i wanted to point out is they give you access to these two to these amazing tools
One is the client acquisition code and the other is the stride accelerated training and both of these were absolutely what i would define as critical components in helping me scale my business if you're looking to crush your business goals this year i would really really recommend getting in contact with josh and seeing how him and his team can help you as well my name is franco and i run the marketing agency and i don't usually do testimonials for people but josh
Has and his team at executive stride have taken it upon themselves to basically outwork and outperform every single lead generation firm that i've worked with in the past now most of my clientele is high ticket very high ticket and not only has he been able to generate me a tremendous amount of additional income monthly but him and his team are super supportive and they basically hand you leads on the silver platter a lot of agencies say that they do this but
To put it into executive action and to make that action transferable to you so that you do the easy work and sell them as long as you're a good salesperson you should have no issues uh with these leads that executive stride is providing you so as far as i'm concerned they're the best locally and the best uh lead generation firm that i've personally worked with in the past and in the future because i'm not going nowhere i'm with executive stride thank
You so much josh this is for you buddy hey jacob here just want to talk a little bit about executive stride so i actually own an advertising agency we mostly target e-commerce owners to help them grow their businesses so uh beforehand i was doing email marketing mostly but now i'm also adding linkedin with it and after signing up with josh and executive stride we really things just like took off um especially with the leads coming in the messages and meetings actually
Being booked qualified meetings being booked um he helped us kind of develop our sales process and offer a bit more as well but just the platform and their overall experience with with linkedin and actually booking meetings and getting leads is is fantastic it actually like we have a small team i actually had too much coming in i had to really back a little bit which is a good problem to have so um anyway overall great experience would highly recommend josh and
Executive stride so if you're thinking about taking the leap go ahead and do it and join the team of winners let's get it hey my name is marketing agency josh and his team at executive stride have helped me tremendously with their linkedin automation program and its machine in the first two weeks i've got 15 booked appointments and closed three deals already when it comes to lead generation and sales process optimization josh and his team at executive stride are the best if
You are looking to maximize your roi and take your business to the next level i highly recommend executive stride hello this is my testimonial for josh i'm cass and josh is very knowledgeable when it comes to lead generation and creating sales process in fact in the first three weeks of working with him josh and his team basically brought me and generated me over 37 books appointment and 13 new clients which is mind-blowing and i would definitely recommend working with josh and
His team at executive destroyed if you are looking to escape your business don't hesitate to contact him thank you so much and looking forward to working with you further bye guys i have to give a huge shout out to josh popcock and his team these guys completely changed my business i came into the industry i started this company called realtor media leads and like starting it up it was really difficult i didn't know how to get clients i was cold calling
People and i was making like 2k a month doing this i had like two clients two realtors and as soon as these guys jumped on board they set me up with this linkedin program and it's just been on fire for us ever since like it's been booking us like meetings every single week week after week after week and like it's it's helped me scale my business to now over 20k per month and uh i have to give a huge shout out
To these guys they're seriously killing it and uh if you're looking for some seriously powerful leads like people that are on the call with you that want your service like these guys know how to target them and get them for you so huge shout out to them and uh if if you're not working with josh i don't know what you're doing hey there ivan cuenca here and i just want to record this quick video to recommend josh and his team i've
Been working with them the last couple of weeks and well i tried some programs on courses in the past but i didn't get any results so with josh in just another a couple of weeks i was able to land so some clients i was able to land qualified leads with his program quite the client acquisition code book and the executive strike accelerator training well as i mentioned before i tried some things in the past but didn't get any result but with
Them just a matter of weeks i land qualified leads and therefore i i land some clients at the end you know it's about numbers it's a numbers game but you have to have the right numbers the right qualified lead so that way you can have more sales so yeah i totally recommend josh and his team and you won't regret working with them and yeah thank you very much hey i am marshall i have been working with josh and his team at
Executive strike for three weeks now since then we have able to book 35 quality leads and close 11 days by using their linkedin system they also helping me with advanced skills and systems building strategies to take to or to scale my business to the next level if you are looking for someone who books more leads for your business then i am highly recommended george and his executive strike they will get your job done with them and yeah thank you very much
Hey i am marshall i have been working with josh and his teams at executive strike for three weeks now since then we have able to book 35 quality leads and close 11 days by using their linkedin system they also helping me with advanced sales and systems building strategies to take to or to scale my business to the next level if you are looking for someone who books more leads for your business then i am highly recommended george and his executive strike
They will get your job done