Scaling An Online Coaching & Consulting Biz | STRIDE $100k/MO ROADMAP - Josh Pocock Executive Stride

[Music] the stride process here are some bullet points right foundational copies isolate your niche develop messaging around transformation to solve for product market fit habits rituals and mentality to achieve goals and operate at a high level create laser focus video sales letter pitch so this will be used for selling build high converting marketing assets tofu mofu bofu so top of funnel mid funnel and bottom of funnel as well as your website funnel with niche specific content and the end terminal is

A questionnaire and calendar booking landing pages booking pages articles case studies email automations nurturing win back demo booking follow-up etc for the email automations we'll dive into all of this and show you what each of them mean etc then you craft a master sales script and develop sales processes take note on market feedback and resonance to test offer positioning pricing etc and then validate marketing channels so paid advertising outbound prospecting organic scale lead generation so hire virtual assistants in the philippines

And train them with sops so proven standard operating procedures to book appointments consistently and do all the admin tasks etc also unleash your advertising firestorm using paid traffic funnels and advanced advertising strategies which we'll dive into later on scale sales teams hire sales reps using automated hiring funnel that pre-qualifies top talent use ramping bible to train slash ramp new reps to book and close and to end high ticket deals within two weeks of starting validate unit case economics basically make sure

You are highly profitable once everything is in place and then install department-specific mission-oriented managers all right and here is our action plan and roadmap our blueprint from zero to one mill in 12 months or less so this is a stride action blueprint so i'll quickly go over it with you here is the legend we have questions sulfur product market fit which is s think like a multi-millionaire which is t reverse engineer hi uh your assets to convert implement advanced outbound and

Paid traffic methods deploy sales process uh lethal sales process and then e employ systems that scale so we have sales hiring and scale legion and conversion and foundations and fundamentals and then these are the checkpoints to ask yourself so we start off here so do you already have a proven niche offer and solution with successful case studies and testimonials if yes you can go straight to the mindset and we want to make sure your mindset's important even though you may think

Why do i need mindset it's very very important to scale to the next level so we go over that now if you don't already have this you're going to go through the solving market fit solving product market fit process that we have in place so this is the product market fit incubator which has a timeline a rough timeline of about 15 days to 150 days because even as you're selling your product doing all this stuff you can still be solving for

Product market fit it could take longer depending on your offer and your industry et cetera so let's say you don't have case studies so here's what we're going to do we're going to pick a niche utilize business foundations worksheet to assist you and time frame is about one to three days okay then identify a problem that the niche has do you already understand market now that is going to take about 2 to 14 days and if no then you're going to

Conduct discovery interviews to learn about the market which takes about 1 to 14 days if yes you're going to create minimal viable assets now do you already have assets if no then you're going to use our plug and play templates wireframes and workbooks provided which takes about two to five days if yes then you're gonna ask yourself do you have a no brainer offer which includes price promise and incentive that's going to take about one to two days to build if

You don't and then you are going to reach out to your current network and audience or cold marketing using outbound prospecting which will take about 1 to 30 days and then you're going to conduct sales calls and close niche on your solution now did you collect cash if no start learning direct sales skills which we teach in depth to the best level uh to the highest degree and that will take about 30 to 60 days and then this right here will

Take about one to 60 days plus to conduct these calls and of course if you are learning sales you would go back here and then repeat now if yes build mechanism so the mvp what's the mvp minimal viable product okay so that will take anywhere from 14 to 90 days plus all right then results are achieved and mechanism delivers transformation so are you getting your clients the actual results with that minimal viable product if not then you're going to want to

Optimize it all right so go back here build mvp if yes then collect case studies and testimonials and here's the time frames here so 3 to 30 days plus and 2 to 21 days plus so we have everything documented everything outlined so if you don't collect case studies and testimonials you're going to want to optimize this so you get better results and then do it again all right so that's the product market fit stage which we dive into way deeper next

Is the accelerate your stride time frame so that is oh and the time frames for each phase are right here so this is the accumulation of all these time frames as well as here so the mindset uh execute our executive paradigm slash word worldview and discovering your why one to two days planning your day month year and execute executing ruthlessly to achieve your goals um execute executive planner and reverse engineering tools so we give you these tools the time frame is

Three to seven days then the self eva evaluation reprogramming your mind and eliminating uh limiting beliefs and thought loops so we give you our mindset mastery workbook that will achieve all of this and the time frame to complete that is about 3 to 14 days then our high performance and discipline uh optimizing health focus and sleep so sleep is very very important for performing business is like a high performance sport so we provide sleep tracking tools cheat sheets and sops for

All of this that time frame is about one to seven days now what the reason why this time frame is uh a lot bigger here is because this is something that you're going to be doing for the rest of your life okay this is to reprogram your brain to achieve your goals because the person you are right now who wants maybe if you're at zero and you want to make 100k per month that person is not able to make 100k a

Month you have to become a completely different person a completely different you know with completely different uh standards thought loops all that stuff so and vice versa if you're at 100k and you want to scale to a million a month same sort of thing all right so this is uh the mindset portion okay you can get it done um fairly fairly quickly but you're going to want to keep iterating it throughout forever okay next is the reverse engineering your assets so

Build or write found uh business foundations and gather case studies so the time frame one to two days so you wanna you know make sure these case studies are you know written a certain way you get the case studies you wanna format them a certain way we show you how and that will take one to two days maybe even faster and then you want to build minimal viable sales and marketing assets such as sales letters vsls and landing pages and you

Want to use our plug and play templates wireframes and workbooks provided okay next you are in the marketing phase so well the advanced outbound prospecting and paid traffic strategies so use outbound prospecting to test funnel and you can also set up warm retarding campaigns so when you're driving traffic to the funnel you'll have a pixel and then you can re-target them using paid platforms played channels such as facebook youtube linkedin etc take talk even okay so time frame for both these

Is about one to two days then demo trial conversion rate so are you getting a demo at about 15 or more if not you're going to want to optimize these two things if yes then you're going to create and optimize a sales process and you're gonna use the sales script templates email templates and crm setup videos that we show you this will take about one week and then have you sold five to ten happy customers if not you're going to want

To go back up here time frame one to two days work on this again and then go through this process again and then if you have then you're going to want to launch and optimize cold traffic campaigns so this is more advertising so this will take one to two days because you already have all your assets set up and then has the mechanism been validated so this time frame will take anywhere from zero to one year all right if not you're

Gonna wanna go all the way back up here and you're going to want to work on your mvp your offer your you know your service again all right you're going to want to optimize it and then if yes then you're going to get into the scaling phase so building systems that scale so optimizing onboarding automate and simplify to reduce reduce churn develop sops and hire a remote team to delegate hire account manager all right scale outbound prospecting with multiple sdrs multiple

Accounts we show you how to do all this to new heights and then scale paid ads so higher media buyer etc time frame for all this is one to three months time frame for these things are seven to 60 days and then higher commission only sales team uh skill sales team so create hybrid protocol training portal to help customers accelerate results and scale efficiently so we show you how to actually either just create a portal or course or training on the

Side of your service or you know software or if that is basically something that can even be uh you know more of your high ticket offer we will basically show you how to create a whole online course or a whole online program okay and then install management c level director and fulfillment sales manager etc and then long-term content stride so youtube personal brand pr channel partners referral programs tofu mofu bofu content and new solution slash upsells so time frame 5 to

20 months time frame for this for the sales team one to three months and time frame for scaling sdrs one to two months so this is our process on a high level that we take you through uh and we take our clients through and it really does work and it gets results like crazy everything is documented everything is outlined templatized sops all that great stuff